Thursday, June 17, 2010

Local Biz - Community Involvement


So what separates local small business with mass marketed national companies?  Community Involvement.  I look around Wayne County and see many local small businesses’s offering sponsorship, volunteer time and pure hands on interaction with their local customers. 
Sponsorship: The next time you attend a school or community event - pay attention to the sponsorships.   Sometimes you will see a national company - but more than likely those little logos come from local small business. 
Volunteer Time:  Take a look at all the work that goes on with local non-profits.  The volunteers sitting on those boards are all local guys - many small business owners.  They give their time and in some cases allow their employees to volunteer for efforts as well.  
Hands on: VanVleet Insurance Agency is holding a customer appreciation day to thank their customers.  And they are not just handing out free coffee or magnets - they are washing their customers cars.  Great idea and great for the customer too.  

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